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Publicis Modem is the leading multi-channel digital experience agency.
Working across the full array of digital and direct channels, our mission is to ignite brands across
the marketing landscape, through experiences that empower people to share, connect, and interact.
The outcome: deeper relationships, value-enhancing behaviors, bottom-line results.
Today, we have over 1,000 employees in offices around the world with a client roster of leading brands, associations and companies. - VISION
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The Alchemy of ‘Digital Currency’
In today's environment, digital channels are a core component in virtually all forms of communications, commerce and entertainment. As such, we strive to create and build unique value for our clients, something we call "Digital Currency".
What is it?
Digital Currency is that elusive, fluctuating yet concrete benefit that all companies seek as a result of their digital marketing investments. It is equal parts awareness and engagement; trust and desire.
Digital Currency is...- Igniting brands in ways that yield impact and excitement
- Expanding mindshare to generate buzz, cache, and affinity
- Infusing traits of innovation, energy, and relevancy
- Driving hard value return
How do you create it?
For starters, Digital Currency is not created through endless repetition of a single brand message. It is the fruit of repeated, mutually rewarding experiences between your brand and your customers.
Like the digital landscape itself, the optimal tactics for creating Digital Currency are evolving even as you read this. The knack to maximizing Digital Currency lies in staying ahead of the evolution rather than behind it.
- PRESS
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What others are saying about Publicis Modem
Publicis Worldwide Launches New Global Digital Arm: Publicis Modem
Publicis Modem and Publicis Dialog Under Single Leadership to Create Global Digital and Marketing Services Powerhouse for the Network | May 3, 2007 | Effective Immediately, Modem Media becomes Publicis Modem, the... Read More »
Modem Media Reborn as Publicis Modem; Reidy Named CEO
MediaPost Publications | May 4, 2007 | MODEMMEDIA, UNDER THE NEW name Publicis Modem, has become the digital arm "to add juice" to the Publicis Worldwide network, says Martin Reidy, former president of... Read More »
Publicis Brings Modem and Dialog Operations Together
Campaign | May 4, 2007 | LONDON -- Publicis Worldwide is re-branding its Modem Media digital offering and launching it as a new global digital arm called Publicis Modem. The move sees the digital group being brought under... Read More »
Publicis Launches Global Digital Network Publicis Modem
BrandRepublic | May 3, 2007 | LONDON - Publicis Groupe has launched a new global digital arm under the banner Publicis Modem, which encompasses the network's Modem Media and Publicis Dialog agencies. The network is... Read More »
Publicis Launches Digital Network
The Guardian | May 3, 2007 | Publicis Groupe, the world's fourth largest advertising company, is to create a global digital advertising agency network called Publicis Modem. The digital network is to be cteated from a restructure of US... Read More »
Top Agency Report: Interactive Agencies Winner: Modem Media
BtoB | April 2, 2007 | BtoB Magazine issues its annual Top Agency Report. Modem Media is named Winner of the Interactive Agency category. Sibling Digitas agency receives an honorable mention in the interactive Agency category... Read More » - AWARDS
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Our work is consistently recognized not only for breakthrough creative, but also for the superior results we deliver
Publicis Modem is proud to have been named
the 2007 Interactive Agency of the Year by B2B Magazine.
Other 2007 Creative Awards
Regional ADDY© Awards-Greater San Francisco Ad Club
ProCurve CERN Campaign, Mixed Media
Sony Holiday 2006, Sales Promotion
Sony Back to School Campaign, Sales Promotion
Sony Mother's Day Campaign, Sales Promotion
Internet Advertising Competition (IAC)
Best Rich Media Online Ads, Oscar Mayer "Sing the Jingle, Be A Star", Food Industry Outstanding Microsite/Landing Page, Kraft "Chef to the Rescue", Food IndustryInternational Visual Communications Association (IVCA)
Hewlett-Packard "Tea Running", Online Sales & PromotionWebAwards
Best Employment Website, Dice.com "Being IT"
Outstanding Website, Modem Media Holiday Card, Email
Standard of Excellence, BMW "Ultimate Drives", Automotive
- CLIENTS
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A global client list that stretches across many industries and sectors
From the first Banner ad (1994) to the first Viral Campaign (2002) to the first Banner with Embedded Video (2004), the biggest reason we have always been "First in Digital" is that we have always striven to partner with world-class clients; clients who'll challenge us (and themselves), clients who "get it." Take a look at the clients we service today.